for ‘Online Brand of the Year’ at SLIM Brand Excellence Awards 2019
Reiterating its dominance in the digital payment industry, mCash, Mobitel’s mobile money platform, received a Gold award as “Online Brand of the year” at the recently concluded SLIM Brand Excellence Awards 2019.
SLIM Brand Excellence hails brand champions for their exceptional achievements in innovating brands, which strive to deliver superior convenience through their outstanding marketing efforts.
mCash is the industry leader in providing online digital services to impart greater convenience for its customers, while transforming the way financial transactions are conducted. As a result of the platforms’ sheer convenience and consistency, mCash has become one of the most popular mobile financial services platforms in the country.
Celebrating its 6th anniversary last month, mCash has received notable accolades during the year for its innovation and convenience, being anointed with the Silver Award for “Most Popular Electronic Payment Product” in the FinTech category, at the LankaPay Technnovation Awards 2019, Sri Lanka’s first and the only annual payment technology innovation awards ceremony.
As Sri Lanka’s Biggest Financial Services Retail Network, mCash is forging partnerships with strategic partners, to widen its reach in transforming the way Sri Lanka conducts its financial transactions. Demonstrating the rising use of digitally-backed products and services in the financial services space, mCash was a pioneer in launching Digital Loans in partnership with LOLC Finance via the mCash platform, the one and only innovative digital financing product in the market where customers can simply apply for a loan through their mobile phones. mCash Digital Loans has already garnered attention from the international finance industry.
The International Business Magazine recently recognized and awarded mCash Digital Loan as the ‘Best Digital Finance Partnership Sri Lanka’ and ‘Most Innovative Digital Financing Product Sri Lanka’ for 2018.
In an eventful year, mCash forged further partnerships with leading finance and insurance companies such as Merchant Bank of Sri Lanka, HNB Finance and Sri Lanka Insurance Corporation (SLIC) to implement breakthrough innovations for payments and collections.
The revolutionary mobile money platform has also entered into a strategic partnership with Visa and Mastercard to further enhance Digital Inclusivity in Sri Lanka.
As a result of these partnerships, mCash customers can now look forward to an array of benefits such as exciting new products and services, while simultaneously expanding mCash’s influence as the most versatile and convenient money platform. mCash’s Business to Business (B2B) solutions is transforming business, particularly the mCash Robust Platform, which is empowering sectors such as Banking, Insurance, Finance and Travel to name a few.