Consumers who purchase lotteries are a key factor for the development of the lottery industry in Sri Lanka. However, the busy modern lifestyle does not allow consumers to buy lotteries or find out results using the traditional methods. This causes a loss of consumers for the lottery industry. A successful response to this is updating the lottery industry with new technology. The National Lotteries Board, which earns financial resources for the betterment of the citizens and the country, has introduced a digitalised lottery service for Sri Lankan lottery consumers, further strengthening their traditional approach. The National Lotteries Board hopes to attract new customers to the lottery industry and to gain their support in strengthening the national economy through this new service.
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OSL THE Investment Magazine is a new monthly business magazine with a difference: it is intended to promote Sri Lanka as an investment destination and to bring investment opportunities to the notice of potential investors.